Harris, Sinead, here's the plan.
Do it once.
It goes out everywhere.
Everything we talked about on Thursday, built around how you two already work. Think of this as the starting point. It'll change and keep getting better as we go.
5 weeksfrom go to live
FromAdam
ForHarris and Sinead
Date29 October 2026
What I've understood.
It's never one thing. It's 20 or 30 little things, and that's how you end up busy.
3×
uploads per watch
Shopify, Facebook and Chrono24, each done separately. One of Sinead's biggest time sinks.
C245
steps every sale
Xero invoice, pending sold, sold, monday.com, take it off Shopify.
m.4
places enquiries land
"Who sent me that?" WhatsApp, Messenger, Instagram, email.
0
watch attached
The WhatsApp button on the site sends a random hello. Which watch? No idea.
1
automation switched off
Sinead's Zapier link between monday.com and Xero is off. In the app, one watch can be listed on two bracelets and the invoicing still lines up.
60
day consignments
Chased by text, signed by hand, and the 60 days has to stick.
Bring it all into one.
Flip between how it runs today and how it runs with the app.
SWISS LINK
Your appSinead, Harris, teamShopifyInstagramFacebook
Google ShoppingWhatsAppXeroEmailwswatchsales.com
m.monday.com
Zapier
Dropbox
Google sheetC24Chrono24
Where it shows up.
Tap each one to see what it looks like and what it means for you. The examples are watches from your own listings. Most run automatically from go-live, and a few need a one-off approval from Meta or Google first, which we sort out during the build.
ShopifyUpdated automatically from the Website section in your app. Automatic from go-live
- 📱Publish or change a watch in the app and Shopify updates on its own: photos, price, description, status.
- 💰Change a price in the app and the site updates.
- ✅Mark it sold in the app and it comes off the site.
- 🙅No logging into Shopify to list a watch.
- 🎨We'll also propose and show you a potential website update. Your call.
App Shopify swisslink.com.au
Example
Rolex Land-Dweller 40 127334
A short paragraph in Harris's style: the set, the condition and the size, said the way he says it.
Enquire about this pieceInstagramAuto-posted, shoppable, and DMs that know the watch. Automatic once Meta approves the connection
- ⚡New listings post to your Instagram automatically, or wait for your OK.
- 🏷️Your Shopify products sync to your Instagram shop, so you can tag the exact piece.
- 🔗Story links open a chat that already knows the watch.
- 💬DMs land in the one inbox, on the client's card.
App Instagram post Shop tag
Example
swisslink
Rolex Sky-Dweller 336934 ›swisslink Just in. Sky-Dweller, blue dial, Jubilee. Enquire via the link.
FacebookAuto-posted to your Page. No second upload. Automatic once Meta approves. Marketplace and groups: one tap
- ⚡When a watch goes live it posts to your Facebook Page automatically.
- 🛍️It's in your Facebook shop too, synced from Shopify.
- ✅Sold pieces come down from the shop.
- 💬Messenger enquiries go into the one inbox.
- 👆Marketplace and groups: Meta doesn't let any app post there, so the app gets the post ready and you share it in one tap.
App Page post Facebook shop
Example
SL
Swiss LinkJust now
Just in: Rolex GMT-Master II "Bruce Wayne" 126710GRNR. Full details on our site.
SWISSLINK.COM.AURolex GMT-Master II 126710GRNR
Google Shopping and Google AdsA sharper feed, and Ads set up as part of the build. Automatic once Google approves the feed
- 🔎Someone searches a reference like "Rolex 126334" and your piece can show up.
- 🏷️Reference number in every title, so the right watch matches.
- ✅Sold pieces drop out of the feed, and out of the ads.
- 🎯Google Ads set up in the build: tracking, plus campaigns split into your three price bands.
- 💳Your account, your budget, paid straight to Google.
App Shopify Google
Example
rolex 126334
Sponsored
Rolex Datejust 41 Mint Green 126334
Swiss Link · Sydney
WhatsApp BusinessA new enquiries number. Your own number stays yours. Automatic once Meta approves the number
- 🔗The WhatsApp button on every listing sends the watch with the message.
- 🗂️First reply asks: buying, selling or consigning? Then it lands in the right queue.
- 🌙After hours, automated replies from live stock only, and it says it's automated.
- 🔁When Harris is away, it goes to whoever's covering.
- 💾Everything saved, nothing lost in a personal phone.
Listing WhatsApp Buying queue
Example
Hi, I'm interested in the Rolex Sea-Dweller 126600swisslink.com.au/products/sea-dweller-126600
Thanks for reaching out to Swiss Link! Are you looking to buy, sell or consign?
Automated reply
Buy
XeroSold in one step. Paid closes the loop. Automatic from go-live
- 🧾Mark it sold and the invoice is made in Xero with the serial on it.
- ⏳Pending sold until the money clears.
- ✅Paid in Xero, the watch goes to sold and comes down everywhere.
- 🔧Watchmaker costs land on the same watch.
- ⌚Two bracelets, one serial, no Zapier mix-ups.
Sold Xero invoice Paid⬇️ Down everywhere
Example
Rolex Daytona "Godzilla" 126500LNSerial on file
Polish (watchmaker)Added to cost
Paidwswatchsales.comPulls from your website once your account opens. Automatic on their side
- 🔄From what you said, it pulls straight from your site and charges per listing.
- ✨The cleaner your Shopify listings, the better you look there.
- 🙅Nothing extra to upload.
- 📉Chrono24, which you're winding back, drops off the list.
App Shopify⌚ watchsales.com
Example
watchsales.com
Audemars Piguet Royal Oak 15510ST
From swisslink.com.au
m.monday.com, Zapier and the Google sheetRetired once Sinead's happy. Moved across in week 2
- 📦Every board, column, file and note moves into your app.
- 🤝monday.com keeps running alongside the whole time.
- ✅Cancelled only once Sinead has run real watches through and signed off.
- 💾A full export kept, before and after.
monday.com Your app Cancel
Example
- Own stock moved
- Consignments moved
- Sourcing requests moved
- Repairs and servicing moved
- Sold moved
What you'll see.
Three screens from your day. Rough examples for now; we design the real ones together.
9:41
Ready to list2 to check
To checkLive · 41Sold
DraftRolex Oyster Perpetual 36
126000 · Tiffany blue · Serial on file
Oyster Perpetual 36 on the turquoise dial. Full set, 2023 card, one careful owner and the bracelet is unpolished.
- Photos toned
- Description drafted
- Your OK
4 channelsStockEnquiriesSoldClients
Sinead: one check, one buttonTap Publish everywhere to try it.
What's on this screen
- 📸Photos already toned to Harris's settings
- ✍️Description drafted in Harris's style
- 👀Sinead reads it and approves
- 🚀One tap: Shopify, Instagram, Facebook, Google
- 🗂️Tabs for to check, live and sold
9:41
Enquiries9 open
StockEnquiriesSoldClients
Harris: every enquiry, one placeTap the tabs. Each enquiry shows the watch and where it came from.
What's on this screen
- 🗂️Buying, selling and consigning, sorted
- ⌚The watch on every message
- 📍Where it came from: WhatsApp, Instagram, email, Messenger
- ⏰Follow-ups so nobody goes cold
- 👥Hand a lead to whoever's covering
9:41
Yacht-Master 40
Live on 4 channelsRolex Yacht-Master 40 126622
Rhodium dial · Serial on file
- Pending sold
- Xero invoice, serial on it
- Paid in Xero
- Down from all 4 channels
- Watchmaker costs counted
StockEnquiriesSoldClients
Everyone: sold in one stepTap Mark as sold and watch the five steps happen.
What's on this screen
- ⏳Pending sold straight away
- 🧾Xero invoice with the serial on it
- 💸Paid in Xero, marked sold
- ⬇️Down from Shopify, Instagram, Facebook, Google
- 🔧Watchmaker costs counted in the margin
Example screens with watches from your own listings, so you can feel it. Not the final design.
Every client, tracked.
Right now it lives in Harris's head and his phone notes. This puts it in one place, so anyone can see who's who and where they're up to.
JM
Returning clientExample card
A watch on their wish list just came in: Daytona 126506
- Bought
- Two-tone Sky-Dweller, 2023
- Wants
- Platinum Daytona, steel Daytona
- Stage
- Thinking about it
- Next
- Follow up Friday
- Notes
- Prefers a full set. Call, don't text.
- TodayEnquired about the Daytona 126506 on WhatsApp
- 3 OctViewing at the showroom
- 2023Bought the Sky-Dweller, invoice in Xero
Example data. The real client book fills itself from your enquiries and your Xero history.
The Swiss Link spec.
My spec as of 29 October, and it'll change as we go. Nine sections, 48 items. Pick a section to see everything it includes, then tap an item for what it does, what you'll see, and when it counts as done.
Stock and inventory
Everything monday.com does today, built around a watch's serial.
Connects to
Includes 6 items. Tap any one to open it.
1Everything out of monday.comWeek 2
What it doesMoves own stock, consignments, sourcing, repairs and servicing, and sold into the app, with every column, file and note.
What you'll seeThe same boards you know, on your phone and laptop.
Done whenSinead checks it against monday.com and says it's all there.
2One watch, one serialWeek 2
What it doesEach watch is tracked by its serial number, so it can be listed on an Oyster and a Jubilee at the same time.
What you'll seeOne watch card with both listings under it.
Done whenOne sells and both come down everywhere, on a real watch.
3Statuses from arrival to soldWeek 2
What it doesNew arrival, live, pending sold, sold, plus consignment, sourcing and repair, the way you track them now.
What you'll seeFilters for each status, and a count of what's where.
Done whenEvery watch shows the right status after the move.
4Compliance checklist on every watchWeek 2
What it doesFull-set photo, certificate of authenticity, proof of ownership, consignment form and ID, ticked off per watch.
What you'll seeWhat's missing on each watch, at a glance.
Done whenEvery live watch shows a complete or flagged checklist.
5Location and total costWeek 3
What it doesWhere the watch is (with you, the watchmaker or another dealer) and what it's cost you, purchase plus work done.
What you'll seeA running total on every watch.
Done whenCosts and location match your records for real watches.
6Watchmaker costs from emailWeek 3
What it doesForward the watchmaker's email to one address. The serial, job and cost get added to that watch.
What you'll seeThe cost appears on the watch, nothing to type.
Done whenReal watchmaker emails land on the right watches. Anything unclear waits for Sinead.
Listing and channels
Get a watch from the camera to live everywhere, once.
Connects to
Includes 5 items. Tap any one to open it.
7Photo dropWeek 2
What it doesHarris drops the shoot into one folder. Photos attach to that serial only, with your contrast and background settings applied to the set.
What you'll seeBefore and after, side by side, for Harris to approve.
Done whenHarris is happy it matches what he'd do by hand. Auto-blurring visible serials is tested in week 1 and stays manual if it isn't reliable.
8Descriptions in Harris's styleWeek 2
What it doesDrafts the paragraph from the watch's details in the conversational style already on your site, learned from your past listings.
What you'll seeA draft on every new watch to edit or approve.
Done whenIn week 1, five drafts are compared with Harris's originals and pass. Nothing goes live without Sinead's OK.
9Publish onceWeek 2
What it doesOne button sends the listing to Shopify, which feeds your website, Google Shopping and your Facebook and Instagram shop.
What you'll seeA publish button and a tick for each channel.
Done whenA real watch goes live everywhere without a second upload.
10A video for every watch (proposed)Week 5
What it doesA short macro video for each watch, made from Harris's listing photos, ready for Instagram, Facebook and the listing.
What you'll seeA video waiting next to each new watch, for you to approve.
Done whenEvery video is checked against the real watch before it's posted. Anything that changes the dial or bezel printing gets redone or left out.
11WhatsApp button carries the watchWeek 1
What it doesThe enquire button on each listing, and links in stories and ads, send the watch and where they found it.
What you'll see"Hi, I'm interested in the Daytona 126506" instead of a random hello.
Done whenIt's live on your site in week 1.
Website and auto-posting
A Website section inside your app. Change it there and Shopify, your shop and your socials follow.
Connects to
Includes 7 items. Tap any one to open it.
12Website section in your appWeek 2
What it doesA Website section inside your internal app, on the web and on your phone. Change a listing, price, photos, what's featured or what's just in, and Shopify updates automatically.
What you'll seeswisslink.com.au's pieces, managed from the app. No logging into Shopify.
Done whenAn edit in the app shows up on swisslink.com.au on its own.
13Shopify kept up to date automaticallyWeek 2
What it doesListings, photos, prices, status and collections flow from the app to Shopify. Sold pieces come down by themselves.
What you'll seeYour site always matching your stock.
Done whenA price change and a sale both show on the site without anyone touching Shopify.
14Facebook and Instagram shopWeek 3
What it doesYour Shopify products sync to your Facebook and Instagram shop catalogue through Shopify's own Facebook and Instagram channel, so pieces can be tagged in posts.
What you'll seeThe watch in your Facebook shop and taggable on Instagram.
Done whenA real watch shows in the shop. We check the channel's setup for your store in week 1.
15Auto-post to your Facebook Page and InstagramWeek 3
What it doesWhen a watch goes live, a post with its photos and description goes to your Facebook Page and Instagram automatically, or waits for your OK if you'd rather check it first.
What you'll seeThe post on your Page and feed, without opening Facebook.
Done whenA real listing posts itself to both.
16Marketplace and groups, ready in one tapWeek 3
What it doesMeta doesn't let any app post to Marketplace or Facebook groups automatically: groups posting was switched off for all apps in 2024, and Marketplace is limited to Meta's approved partners. So the app gets the post ready with the photos and text, and you share it in one tap.
What you'll seeA ready-made post for each watch, copy and photos in one place.
Done whenPosting a watch to a group takes under a minute.
17watchsales.comWeek 3
What it doesFrom what you said, it pulls straight from your website once your account opens, so a clean Shopify listing is all it needs.
What you'll seeYour pieces there with nothing extra to upload.
Done whenYour listings show up there once your account is live.
18A proposed website updateWeek 5
What it doesWe'll put together a potential update of swisslink.com.au and show it to you. Your site, your call: nothing changes unless you want it to.
What you'll seeA preview of the refreshed site to click through.
Done whenYou've seen it and decided.
Google Ads
Set up as part of the build, so people searching a reference find your piece.
Connects to
Includes 4 items. Tap any one to open it.
19A sharp Google Shopping feedWeek 3
What it doesYour listings go to Google with the reference number in every title, clean photos and the right status. Sold pieces drop out by themselves.
What you'll seeYour watches showing properly when someone searches a reference like 126334.
Done whenThe feed is approved in Google Merchant Center with no errors on your live pieces.
20Google Ads account and trackingWeek 4
What it doesYour own Google Ads account, linked to the feed, with tracking on the things that matter: enquiries, WhatsApp taps and reservations. Your privacy policy gets updated to match.
What you'll seeWhich ads lead to real enquiries, in real counts, not guesses.
Done whenA test enquiry shows up as a conversion.
21Campaigns by price bandWeek 4
What it doesShopping campaigns split into your three price bands, plus search ads on the references you choose, so your budget goes where you want it.
What you'll seeEach band on its own, so you can push the higher-end pieces harder.
Done whenCampaigns are built and ready to switch on, at the budget you set.
22Ads stop when a watch sellsWeek 4
What it doesBecause the ads run off your live stock, a sold watch stops being advertised on its own.
What you'll seeNo ad money spent on pieces you've already sold.
Done whenA test sale removes the piece from the ads.
Sales and money
Sold, invoiced, paid and taken down, in one step.
Connects to
Includes 4 items. Tap any one to open it.
23Sold in one stepWeek 3
What it doesMark it sold: pending sold, the Xero invoice is made with the serial, then sold and taken down everywhere once Xero shows it paid.
What you'll seeOne button instead of five steps.
Done whenA real sale runs start to finish with nobody touching Shopify.
24Reserve with a depositWeek 3
What it doesThey reserve online, pay a 10% deposit by bank transfer, you confirm the watch, then they pay the rest. Bank details are only ever shown by the system, never sent in a chat.
What you'll seeReservations waiting for your OK, with deposits matched to the order.
Done whenA test reservation runs through, and the refund terms are agreed with you.
25Xero, both waysWeek 3
What it doesInvoices go out with the serial on them. Paid status and contacts come back in.
What you'll seeInvoice and paid status on every sold watch.
Done whenReal invoices and payments match between the app and Xero.
26Weekly sold reportWeek 5
What it doesWhat sold, the sale price, costs, margin and days in stock, split by your price bands.
What you'll seeIn the app, plus an email every Monday.
Done whenThe first one lands after go-live.
Clients and enquiries
Every message in one place, with the watch and the person attached.
Connects to
Includes 8 items. Tap any one to open it.
27One inboxWeek 4
What it doesA new WhatsApp Business number, plus the website, Instagram, Facebook Messenger and email, all in one place. Harris's personal number stays his.
What you'll seeEvery message on the client's card.
Done whenMessages from every channel land in it. WhatsApp needs Meta's approval, applied for in week 1.
28Buying, selling or consigningWeek 4
What it doesThe first reply asks one question and sorts the enquiry into a queue.
What you'll see"20 buyers, 5 sellers, 3 consigning" at a glance.
Done whenReal enquiries land in the right queue.
29After-hours repliesWeek 4
What it doesOut of hours, an automated reply answers from live stock and the answers you set, and says it's automated.
What you'll seeThe conversation, ready for you in the morning.
Done whenIt never guesses a price or a condition, and hands anything else to a person.
30Client bookWeek 3
What it doesEvery buyer, seller and consignor: what they bought, what they're after, where they're up to.
What you'll seeThe notes Harris keeps in his phone, searchable.
Done whenYour Xero contacts and past invoices are in, and Harris can find anyone in seconds.
31Lead stagesWeek 3
What it doesEvery enquiry moves through clear stages: new, talking, thinking about it, ready to go, deposit paid, sold.
What you'll seeHow many people sit at each stage, at a glance.
Done whenReal enquiries show at the right stage without anyone updating a sheet.
32Follow-up remindersWeek 4
What it doesSet a follow-up on any client, or let the app suggest one when a lead goes quiet.
What you'll seeToday's follow-ups, so nobody goes cold.
Done whenA reminder fires for a real lead on the day it's due.
33Wish list matchesWeek 4
What it doesWhen a watch someone's after comes in, you're told who wants it.
What you'll seeA heads-up on the watch card with the client's name.
Done whenA new arrival flags the right client.
34Hand leads to someone elseWeek 4
What it doesAssign an enquiry and see where it's up to. Divert to whoever's covering when Harris is away.
What you'll seeWho's got which lead, and their follow-ups.
Done whenIt's ready for when you bring on a salesperson.
Consignments and contracts
The paperwork that holds people to their word.
Connects to
Includes 4 items. Tap any one to open it.
35Consignment intake linkWeek 4
What it does"Here's the link, fill out everything." They add the details and photos themselves.
What you'll seeA new consignment in the app, and a ping to the team.
Done whenA real consignment comes in through it.
36Consignment contracts on the phoneWeek 4
What it doesFilled in from the watch, Swiss Link branded, with condition photos, timestamps, ID and a signature. The 60-day minimum is in what they sign.
What you'll seeSent, opened and signed, on the watch.
Done whenA test contract is signed end to end with your solicitor's wording.
37Buy contractsWeek 4
What it doesThe same for buying from a private seller: the watch, the photos, their ID and a signature.
What you'll seeThe signed contract on the watch's record.
Done whenA test purchase contract is signed end to end.
38RemindersWeek 4
What it doesIf a contract isn't signed, a reminder goes out.
What you'll seeWhat's waiting, and for how long.
Done whenAn unsigned test contract gets its reminder.
Team and tasks
Everyone sees what's theirs and what's next.
Includes 4 items. Tap any one to open it.
39On your phones and laptopsWeek 2
What it doesOne app for Harris, Sinead and the team, on phone and laptop.
What you'll seeThe app on your home screen.
Done whenEveryone can sign in and see their part.
40RolesWeek 2
What it doesHarris, Sinead and the team each see what they need: listing, clients, stock.
What you'll seeA home screen that fits each person.
Done whenEach of you checks your view in week 4.
41Tasks that fill themselvesWeek 3
What it doesHarris adds a watch and Sinead gets the task. A contract gets signed and the watch moves on.
What you'll seeA to-do list for each of you that keeps itself up to date.
Done whenNobody has to tell anyone what's next.
42NotificationsWeek 3
What it doesNew enquiry, deposit in, contract signed, watch sold: the right person gets told.
What you'll seeA ping on your phone, and the item in the app.
Done whenEach notification reaches the right person on a real event.
Setup and handover
How we get there without anything stopping.
Includes 6 items. Tap any one to open it.
43monday.com runs alongsideWeek 1
What it doesNothing gets switched off while we build. monday.com keeps going until Sinead signs off.
What you'll seeBusiness as usual for five weeks.
Done whenSinead says cancel.
44Walkthrough with SineadWeek 1
What it doesAn hour on the boards and one listing, start to finish, so the app fits how you actually work.
What you'll seeYour process, written down and checked with you.
Done whenYou agree it's right.
45Real watches in week 4Week 4
What it doesSinead runs real watches, sales and enquiries through the app while monday.com is still there.
What you'll seeThe app doing the real job.
Done whenWhat you find gets fixed before go-live.
46Sign-off and go-liveWeek 5
What it doesYou check each item on this spec and sign it off. Go-live includes WhatsApp.
What you'll seeThis list, ticked off.
Done whenEvery item works on real watches and you've said yes.
47Your data, your accountsWeek 1
What it doesShopify, Xero and Meta stay in your name. Your data is yours and can be exported any time, with a full monday.com export kept.
What you'll seeNothing locked in.
Done whenYou've got the export in hand.
48It keeps getting betterWeek 5
What it doesOnce you're using it, you'll think of things. They go on the list, we fix anything that comes up, and we keep it running.
What you'll seeNew ideas going on the list.
Done whenOngoing.
monday.com vs our system.
Sinead asked what makes it different. Everything monday.com does for you today stays. These are the six things it can't do that cost you the most time.
today
RR Consulting GroupOur system, built for Swiss LinkPut a watch on your website, Google, Facebook and Instagram from one place
No built-in link to Shopify. Third-party apps sync some Shopify data, and Facebook and Chrono24 are still uploaded by hand.
One publish, and every channel follows. Sold comes down everywhere.
Auto-post new pieces to your Facebook Page and Instagram
Not something monday.com does.
Every new listing posts itself, or waits for your OK.
Sell a watch end to end: Xero invoice, paid, taken down
No built-in Xero link. It's Zapier (switched off for you now) or a paid add-on.
One step: invoice with the serial, paid, down from every channel.
Let a buyer reserve online with a 10% deposit
Not something monday.com does. It doesn't run your website.
Reserve on the site, deposit matched to the order, you confirm the piece.
One inbox for WhatsApp, Instagram, Messenger and email, with the watch attached
Email can connect. WhatsApp and Instagram DMs only through paid third-party add-ons.
Every message on the client's card, with the watch it's about.
Stop Google Ads on a watch the moment it sells
Not something monday.com does.
Ads run off your live stock, so a sold piece stops on its own.
Where they're level
- Track stock, consignments, sourcing, repairs and soldBoth
- A client list you can searchBoth
- Use it on your phoneBoth: iPhone and Android
Where monday.com is ahead
- Ready to use todayOurs is five weeks away, and monday.com keeps running until Sinead's happy.
Checked against monday.com's help pages and marketplace, October 2026. "Not something monday.com does" means there's no built-in feature. Some gaps can be patched with paid third-party apps or Zapier, each one another subscription to join up and keep working.
Your Royal Oak Chronograph 26331ORMade from the listing photos on your site.
A video for every watch.
Something we'd like to propose. Every watch you list gets a short video, ready for Instagram, Facebook and the listing. Here's the one we made for your rose gold Royal Oak Chronograph.
- Harris's photos go inThe same shoot you already do. Nothing extra.
- A short video comes outSlow, close camera moves around the real piece.
- Checked against the real watchAI can alter small dial or bezel printing, so every video is checked before it goes anywhere. If anything's off, it's redone or left out.
- Out with the listingWaiting for your OK next to each new watch, then posted with it.
How much time you get back.
Every job you mentioned, today and with the app. Drag them to your real numbers. "From the meeting" is what you told me on Thursday. "Our guess" is my estimate, so change it to your real number.
0
hours back a month
| Hours a month | Today | With the app |
|---|---|---|
| Total |
About 0 working days a year back for you two.
Show the maths
Hours only, worked out from the sliders and nothing else. A month is 52 weeks divided by 12. Enquiries count five days a week. A working day is 7.6 hours. Every number marked "our guess" is a guess until you set it. We measure the real ones in week 4.
Five weeks, week by week.
monday.com keeps running the whole time, so nothing stops while we build.
1
Kick off
- An hour with Sinead on the boards
- WhatsApp buttons carry the watch
- Apply for WhatsApp Business
- Contract brief to your solicitor
- Five sample descriptions vs Harris's
2
Stock
- Everything out of monday.com
- One serial, two bracelets
- Photo drop and descriptions
- Publish to Shopify
3
Money and clients
- Xero sale flow
- Watchmaker emails
- Reserve and deposit
- Client book and tasks
4
Real watches
- WhatsApp into the inbox
- Queues and after-hours replies
- Intake link and contracts
- Google Ads set up, ready to switch on
- Sinead runs real watches through it
5
Live
- Fix what you found
- You sign off each item
- Live, WhatsApp included
- monday.com cancelled when Sinead's happy
The honest bit.
Most of this is on me and fits in five weeks. Four things depend on someone else, so they all start on day one.
On me
- Everything out of monday.com
- Photo drop, descriptions, publishing
- The Xero sale flow and watchmaker costs
- Reserve and deposit, the weekly report
- The inbox and the client book
- Intake link, contracts and signing
WhatsApp Business
Meta approves the number on its own timeline.
Plan: apply in week 1. Go-live includes WhatsApp, so if Meta drags past five weeks, go-live waits for it while everything else runs alongside monday.com.
Contract wording
Your solicitor writes the terms.
Plan: brief in week 1. Signing is built and tested, and the wording drops in when it's ready.
watchsales.com
Pulls from your site once your account opens.
Plan: your Shopify listings are clean and ready for the day it opens.
Blurring serials
Might not be reliable on every photo.
Plan: tested in week 1 on your photos. If it's not good enough, it stays manual.
The full build spec.
Every item in one document, as it stands today. Tap any line to open it. It keeps growing as we learn more about how you work.
What doesn't change.
The stuff that makes Swiss Link, Swiss Link.
Stays yours
- The exact watchEvery listing shows the piece you're selling, shot by Harris, tied to its serial. No reused photos.
- Your voice and your clientsHarris's descriptions, his number, his relationships. People who call Harris still get Harris.
- Your website and your dataIt's your site. We'll propose and show you a potential update, and nothing changes unless you want it. Your data is yours, exportable any time.
What I need from you
- AccessShopify staff access, a Xero advisor login, a monday.com export, the Dropbox folder, and access to your Google Merchant Center.
- An hour with SineadWalk me through the boards and one listing, start to finish.
- A new numberFor WhatsApp Business enquiries.
What happens next
- 👀I sit with you and watchA proper look at how the operation runs day to day: listing, sales, enquiries, consignments. I take notes.
- 📝The spec keeps growingEverything I learn goes into this spec, and you'll see it updated here.
- 🚀Then we buildFive weeks, with monday.com running alongside until you're happy.
Talk soon, Adam. RR Consulting Group Pty Ltd · ABN 33 702 529 940 · rrconsult.ing